Nature’s Principles

The program gave us a lot of positive energy, a close connection with like-minded start-ups and insights into our vulnerabilities and risks.

Nature’s Principles is scaling up a new L-lactic acid production process, enabling more sustainable and cost-effective production of lactic acid. Lactic acid is used in cleaning formulations and food preservation, among other things. A residual flow of European sugar beet is used as raw material for this process. Jan Pieter Van Tilburg is cofounder and CEO of Nature’s Principles. The process of Nature’s Principles is truly unique and different than the current market. With our technology, instead of using refined sugar, we prepare the crop to be fermented. In this way, we are more efficient with costs and energy-use. Jules Rombouts about participating Circular Factory: “What I got out of it is a lot of positive energy, a close connection with like-minded start-ups and insights into our vulnerabilities and risks. It has been able to help me in my entrepreneurship, by providing a clear framework based on where we can structure our developments. The division of the program into these 4 clear domains has helped us, among other things, to formulate a strategy on how we can achieve our product-market fit and shape our developments.”